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    Sowingo : Promoting Innovations in Dental Office Inventory Management

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    Wu_Sowingo_promoting_AAMa.pdf (612.7Kb)
    Date
    2018
    Author
    Wu, ShiKui
    Dong, Linying
    Soussamian, Stephanie
    Subject
    Business - Case studies
    Inventory management
    Dental office
    Metadata
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    Abstract
    Unhappy with erroneous and inefficient inventory management affecting his dental practice, Dr. Bhatti, a seasoned dentist, founded Sowingo in 2012 to create a solution tailor-made for busy health practitioners. Since then, the company enjoyed a few years’ unfettered monopoly and grew to have six employees with over a 100 clients under its belt. Despite offering an innovative inventory management system in the market, however, Sowingo is challenged to continue its growth, as potential clients are unwilling to forego the error-prone and manual way of managing inventory. What will be the next strategic direction for Sowingo?
    URI
    http://knowledgecommons.lakeheadu.ca:7070/handle/2453/4332
    Collections
    • Faculty of Business Administration
    Citation
    ShiKui Wu, Linying Dong & Stephanie Soussamian (2018) Sowingo: promoting innovations in dental office inventory management, Journal of Information Technology Case and Application Research, 20:1, 23-35, DOI: 10.1080/15228053.2018.1557881

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